TripAdvisor scuote business con l’integrazione aggressivo metamotore di ricerca Hotel

TripAdvisor scuote business con l’integrazione aggressivo metamotore di ricerca Hotel

TripAdvisor sta cambiando la proposta pubblicità per alberghi e agenzie di viaggi on-line dei clienti con l’aggiunta di metamotore di ricerca hotel. Continua su skift.com

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How to benchmark digital marketing efforts

How to benchmark digital marketing efforts

For hotel digital marketers, the ability to use real-time data for benchmarking purposes is critical. New trends in benchmarking are emerging today and new tools are available to track many different parts of...

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HOTEL PRICING AND DEMAND TRENDS FOR 2013

HOTEL PRICING AND DEMAND TRENDS FOR 2013

A panel of experts attempted to cast some light on the road ahead in a HSMAI’s webinar titled “Keeping Up with Trends.” Their insights during touched on a variety of topics, ranging from...

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Booking.com: Hotel marketer’s worst best friend?

Booking.com: Hotel marketer’s worst best friend?

Booking.com now claims to be the number one online hotel reservation service in the World, and its flat commission model has been replaced by one of bidding for position on the first page...

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When social media is the answer

When social media is the answer

Marketers today are obsessed with using social media as a way of building brand awareness and generating traffic to their websites. But is it really worthwhile for every marketer to frantically tweet and...

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For TripAdvisor “business as usual” despite major movements in the industry

For TripAdvisor “business as usual” despite major movements in the industry

It’s been an impactful few months forTripAdvisor and the online travel business, asGoogle bought Frommer’s, Priceline announced it would acquire Kayak, TripAdvisor scooped up Wanderfly, and… Read more by skift

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Boycott hotels that charge for WiFi, says Wired UK editor by Travolution

Boycott hotels that charge for WiFi, says Wired UK editor by Travolution

Travellers should boycott hotels that charge for WiFi connection, according to the editor of technology bible Wired UK. Speaking at Abta Travel Convention in Palma, David Rowan expressed his dismay at being charged €18 for...

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Il Booking Engine cresce

Un booking engine sempre più completo e personalizzabile per soddisfare le richieste di una clientela sempre più ampia e variegata

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